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There are very special powers at work behind every
Che Che design. While we’re working with beads and shells and yarn, we always mix a few of our favorite things, like…

LOVE
of family, friends, nature, animals, life.

ENERGY
a force of imagination and individuality,
crafted by hand.

HAPPINESS
a joy expressed in color, embellishment, and artistic detail.

PERSONALITY
One-of-a-kind styling and individuality. Be yourself always.

FUN
a twist of humor and charm in everything. It’s okay to giggle!

FANTASY
expressed in embroidery, beading, sequins, and decorative detail.

BEAUTY
fine materials and detailed workmanship, making yourself gorgeous!

ROMANCE
every bag is like a hug for the senses. Fanciful and practical.

SWEET MEMORIES
celebrate your life, remember every moment.
Copyright © 2010 Che Che New York